The video for Matinée Club’s "Discotheque Français" is out on youtube and like the band's name change from The Modern the "announcement" came by way of their forum (this time from a fan who happened upon it). The song has been around for almost a year so releasing the video now is a bit puzzling on first blush, but the song is getting the single treatment from the band's new UK label Planet Clique Records at the beginning of March so this is the start of the promotional push. A click on the video quickly reveals a period piece that finds the band acting out some strange plot involving espionage and destruction in France during WWII. Clearly there was some money spent with special effects beyond the standard blue screen variety (when was the last time you saw a dogfight in a music video?) and that raises the question of where the money came from. They left Mercury last year and while it is possible that it was filmed then the band's copyright tagged on the video casts some doubt on that. Planet Clique is just getting started up and Ninthwave simply doesn't have the funding for a video of this magnitude so the money issue is a mystery for now. Regardless it's great to see a Brit band using the video for their "français" song to remind the French of one their history's lowest moments:
: Better bloggers than me have already posted about the video with greater clarity so please visit XO and Arjan for more insightful takes on the video.
Matinée Club "are currently putting the final touches to their debut album" with "The Dirty Blonde" EP expected soon on Ninthwave in the US. "Tokyo Girls" from the Robopop compilation is on US itunes now.